The House of Creed

This special evening was dedicated to celebrating the royal heritage and exceptional craftsmanship of Creed — a House with over 260 years of olfactory excellence. With its roots in royal commissions and artisanal mastery, Creed continues to inspire generations through timeless fragrance creation.

The event brought together an exclusive guest list of 30 distinguished attendees, including some of the most influential and beloved figures of Yerevan’s cultural and creative scene — celebrated singers, DJs, painters, TV hosts, bloggers, and fashion models. Also in attendance were Creed’s most loyal clients, whose long-standing relationship with the brand is a testament to its enduring legacy of excellence.

Throughout the evening, guests were immersed in the world of Creed while enjoying the soulful sounds of live jazz music, which created an atmosphere of refined elegance and artistic depth — a perfect complement to the olfactive journey presented.